Elevated X 2024: Advancing Together - Our New Business Model Explained

As we move forward, we're excited to share significant changes to the Elevated X business model. Our goal remains to provide exceptional service to our current clients while adapting to changing industry demands and exploring new opportunities.

Understanding Our Business Model Evolution

In 2018, Elevated X embarked on a journey of innovation by responding to the requests of models, performers, and small startups who sought access to our services but faced high barriers due to startup and operating costs. Our answer was to develop ELXComplete as a percentage-based option, a significant shift from our historic approach.

Our Speculative Venture -  ELXComplete

ELXComplete was a bold experiment that aimed to gauge the response of a new industry sector and its utilization of our software and services. The response was overwhelming; in 2023 alone, we launched over 150 ELXComplete sites.

Reflecting on Our Experience

Our five-year exploration revealed crucial insights. Most notable, was the fundamental difference in the operational mindset and business approach of content creators how it clashed with the profitable-asset-driven approach of established content-based brands. Despite success, media, and award recognition for many of these sites, the financial model behind ELXComplete proved unsustainable.

While we value the relationships and experience gained through ELXComplete, it became clear that the program does not align with the long-term vision and brand identity of Elevated X after 20 years of growth and maturity in the industry.

Our Commitment Moving Forward

Our focus is now fully aligned with our core strengths, proven over 2 decades, ensuring that we continue to provide an unmatched level of services, results and top-tier innovations that match the expectations and needs of our clients.

For Our Current Clients

• No Major Changes: Your experience with the Elevated X software system remains consistent. We’ve implemented a modest $20 increase in our monthly fee to address inflation, but our commitment to quality service is unwavering.
• Website Additions: You can still add new websites under the existing license terms.
• Regular Updates: Expect our standard monthly enterprise wide automatic-updates, including bug fixes, performance enhancements, and security updates.
• Template Overhaul: We’re introducing new PHP templates (slated for April) for a more modern and feature-rich website experience.
• Automated Age Verification Setup (AVS): This will help comply with emerging legal requirements, displaying age-restricted content appropriately.

Clarifying Myths and Gossip

• Elevated X is stable and not for sale.
• We’re not shifting to a platform-based model.
• There are no plans to downsize or close any client sites.

The Impact for Elevated X (Not ELXComplete) Clients

We’ve gained valuable insights from the ELXComplete program, leading to enhanced tech and feature frameworks that will benefit all Elevated X clients. Our focus is on evolving content-driven e-commerce strategies, moving away from outdated methods, including reliance on tools like NATS. We will gradually begin introducing ELXComplete features to clients on an individual basis as we identify benefits to their specific operating model, and will be doing so at no cost. 

Elevated X Investments and New Client Strategy

• Investment-Based Approach: In 2024, Elevated X will operate as an investment-focused company. We're moving away from traditional software sales to focus on projects that fit best with our experience and expertise.
• Select Clientele: Our focus will shift to developing high-value, black label brands. We will work with a limited number of new clients each year.
• Resource and Financial Contributions: Our involvement will include both resources and financial support, aimed at fostering business growth.
• Criteria for New Projects: We seek established individuals or businesses with a proven concept, not pure startups or content production ventures.
• Equity-Based Repayment: New ventures under our investment model will involve equity agreements, ensuring mutual growth and success.

Looking Ahead

We remain dedicated to our existing client base. Applications and inquiries are not being sought at this time, as our core focus is on our existing Elevated X clients, product and operational software development, and further incubation of our existing ELXComplete client brands. Interested parties are welcome to contact us for evaluation for potential opportunities for future projects.

For questions or further information, please feel free to reach out to us. We are excited about these changes and look forward to continuing our journey together.